No matter how many incredible products a brand has, every single brand has its has highs and lows. It Cosmetics is no exception -- because of this, it's essential to read various It Cosmetics reviews before blindly purchasing their products just because you love the brand. You may be a fan of their makeup, but that doesn't necessarily mean that you'll love their skin care items -- and vice versa!

It Cosmetics is a well-known brand in both the makeup and skin care realms, which can be challenging to accomplish. Before you jump into their skin care and take a look at some It Cosmetics reviews, it's vital to know a thing or two about your skin care routine.

Is a Skin Care Routine Truly Necessary?

skin care

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Taking care of your skin is a much bigger feat to tackle than one may think. You could read endless articles and watch a million videos about skin care and still have more to learn.


Even if you have the most perfect skin in the world, it's still crucial to build a skin care routine -- to keep your skin that way, prevent future issues, and combat aging as much as possible. Only 52 percent of U.S. consumers use skin care products regularly. That number should be much closer to 100!


Even if you only use a facial cleanser and a moisturizer, having a basic skin care routine is vital to taking care of your skin.

How We Reviewed

To complete our It Cosmetics reviews, we made sure to take a look at what customers think about each product. The only way to know whether a skin care product is worth the hype is to test it out, or at least hear from people who have tried it themselves. A skin care product can have all the right claims and ingredients but perform terribly.


Without further ado, let's take a look at our It Cosmetics reviews!

It Cosmetics Reviews: Is the Brand Worth It?

skin care routine

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Reading various It Cosmetics reviews can be overwhelming, mainly because the brand offers so many products. How can we keep track of it all?


Here, we have included the essential steps to a skin care routine and chosen a product that It Cosmetics offers for each step. Remember, skin care is somewhat relative -- we all have different skin types, so what works for one person may not work for someone else.

Taking the day off of your face

One of the first products that anyone looks to add to their skin care routine is a cleanser. Micellar waters are currently all the rage, as more people are searching for more natural skin care solutions. How is It Cosmetic's micellar water?

It Cosmetics Miracle WaterMicellar Cleanser

This Miracle Cleanser from It Cosmetics is a three-in-one Glow Tonic. It contains a skin-brightening resilience booster, anti-aging treatment essence, and skin-softening micellar cleanser. Does it live up to the claims?


Honestly, this is a bit of a confusing product. How can it be a micellar water cleanser, while being a tonic that hydrates, brightens, and purifies your skin? Either this is a product that makes too many promises that it can't deliver, or it is a holy-grail product.


For many people, this product doesn't work as a micellar cleanser. It tends to irritate peoples' eyes and does not remove eye makeup very well. If you're searching for something meant to remove your makeup, we don't necessarily suggest this product.


However, this Miracle Water has numerous other benefits that it delivers upon. This product can work well as a double cleanser. In other words, wash your face first with another face wash and then use this product to remove anything left behind.


This product is incredibly similar to Pixi's Glow Tonic. The Miracle Water will prep your skin for moisturizer and serums, lightly hydrate it, and smooth skin texture. Plus, many users of the Miracle Water say that their skin looks brighter once they use this product! One of the best parts about the It Cosmetic's Miracle Water is that it has no fragrance, which is excellent for sensitive skin.


Overall, if you're looking for micellar water to cleanse your skin, go with a different brand. However, this product offers numerous other benefits!

Not convinced? Try Garnier SkinActive's Micellar Cleansing Water, inst

Because It Cosmetics does not offer a suitable micellar cleanser, an excellent alternative may be Garnier's micellar water. This is a facial cleanser that is non-lathering that takes off makeup without using water. It is made for all skin types, including sensitive skin, so it shouldn't cause skin irritation. (I can personally attest to this -- I have sensitive skin, particularly around my eyes, and I have never experienced irritation while using this.)


One thing to keep in mind is that your skin may not feel entirely clean after using it, and you may even feel a film-like texture on your skin. This is normal, as micellar water is not meant to be used on its own, and should be used in a double-cleansing method.


Keeping that in mind, your skin should feel clean, smooth, and glowing once you add Garnier's micellar water to your skin care routine! It is one of the most popular micellar waters on the market for a good reason.

Getting rid of those dreaded under-eye bags

If you suffer from issues around the eye area, then you know how crucial the right eye product can be in your skin care routine. And if you don't have issues around your eye area, I'm here to tell you that you should still have an eye cream in your routine. They can help prevent aging and provide some moisture that we all need.

It Cosmetics Confidence in an Eye Cream

You may have heard of It Cosmetics' Confidence in a Cream moisturizer, but did you know that their line also includes an eye cream? The Confidence in an Eye Cream comes with a promise that plastic surgeons developed its formula, which will "transform the entire eye area." It has high-quality ingredients, including ceramides, but does it live up to the hype?


If you suffer from severe issues around your eye area, such as extreme dryness or puffiness, then this may not be a suitable eye cream for you. While this formula does provide some moisture, it will not combat any insane dryness and won't do much for puffiness or darkness.


With that being said, this is an excellent eye cream option for those who do not suffer from extreme dryness or other eye-related issues. If you have normal to oily skin, then this eye cream is basic enough that it can be added to your skin care routine to provide you a regular amount of moisture and help combat aging around the eye area.

Not convinced? Try Olay Eyes' Ultimate Eye Cream, instead

If you are someone with various eye-area issues, like dryness or dark circles, then you are most likely looking for a suitable alternative after reading the It Cosmetics reviews of their Confidence in an Eye Cream. Well, Olay's Ultimate Eye Cream may be the saving grace that you're looking for.


This is a moisturizing eye cream that will give you a silky feeling. It is rich in peptides and can assist in getting rid of puffiness or the appearance of fine lines.


Do you suffer from dark circles? Well, this eye cream has a light, peachy tint. This will brighten your under-eye area to help diminish the dark circles. You will stop hearing that you look tired all the time!

Bringing life back to your skin

Many people overlook serum when it comes to adding products to a skin care routine, especially if you are starting to build one. Many dermatologists and aestheticians recommend that everyone includes a serum to their skin care routine, even if you have normal skin, to protect it from daily aggressors.

It Cosmetics Bye Bye Lines Serum

Do you have insanely dry skin? This may be an excellent serum for you. It has a super thick consistency, and can almost replace your moisturizer. I say "almost," because anyone with dry skin knows that nothing can replace moisturizer in your skin care routine.


This serum does exactly what it claims that it will do. It increases your skin's elasticity and radiance while decreasing blackheads and fine lines. Plus, it will add some moisture back into your face!


If you're searching for the perfect anti-aging serum for your skin care routine, then I highly recommend checking out the It Cosmetic's Bye Bye Lines Serum.

Not convinced? Try Drunk Elephant's T.L.C. Framboos Glycolic Night Serum, instead

The It Cosmetics serum makes no promises to do anything for acne or acne scarring, so you might be looking for one that can help with that. In that case, I recommend trying out Drunk Elephant's night serum.


This serum will give you some chemical exfoliation, as it contains an alpha-hydroxy acid -- glycolic acid. This assists with clogged pores due to oil, as well as the buildup of dead skin. It can also help get rid of blackouts and help prevent acne.


This particular serum is incredibly lightweight and will absorb into your skin fast. Along with exfoliating, it will also give you some hydration. Unlike other AHA products, it won't leave your skin feeling dry or tight.


Hopefully, you will end up with smoother skin and a more even complexion after using this product.

Winter skin got you down?

The winter months can lead to dry, itchy, and irritated skin. All of us should be implementing a moisturizer into our skin care routine -- including those of us with oily skin! As a part of our It Cosmetics reviews, it was necessary to include a moisturizer.

It Cosmetics Secret Sauce Moisturizer

The Secret Sauce Moisturizer from It Cosmetics is the anti-aging counterpart to the brand's Confidence in a Cream Moisturizer. This moisturizer has a wonderful formula. It absorbs into the skin flawlessly and keeps your face feeling dewy well throughout the day. It never feels greasy, though, and layers nicely underneath makeup.


This moisturizer was formulated in part with plastic surgeons and has hydrating and nourishing benefits. It also helps with sun damage and filling in fine lines.


Aside from the formula itself, the packaging of this moisturizer is a dream. It will look beautiful on your vanity or bathroom counter with its holographic print!

Not convinced? Try Meebak's Cica Face Cream Moisturizer, instead

With incredible reviews, it's safe to say that the Meebak Cica Cream is an excellent anti-aging moisturizer and can be an alternative to the Secret Sauce if you aren't impressed with the It Cosmetics reviews on that product.


This Cica Cream is meant to rebuild your skin's lipid barrier and soothe irritated skin with Centella Asiatica. It is light and silky, working well with all skin types. It will never feel heavy or greasy on your face.


This moisturizer will give you the perfect amount of hydration that you're looking for. Many older women say that they notice a difference in their skin's texture and appearance of fine lines after using the Cica Cream moisturizer over time!

Who says that makeup can't have skin care benefits?

Why should we go through a skin care routine, just to put makeup on top that may bring out the worst in our skin? Well, what if we told you in these It Cosmetics reviews that they offer a skin care product that doubles as makeup?

It Cosmetics Bye Bye Foundation Full Coverage Moisturizer With SPF 50+

The name is confusing, but this product technically is not a foundation, but instead is a full-coverage moisturizer! This is a concept that's difficult to wrap our heads around, as it is an incredibly innovative formula. So many people are opting to go with this full-coverage moisturizer over an actual foundation, though.


If you suffer from aging skin, dry skin, or any texture issues, then this moisturizer can be an excellent alternative to foundation for you. I suffer from dry skin myself. I know how difficult it can be to find a foundation that doesn't make me look like a dry, cakey mess. Even foundations that claim to be dewy, hydrating, and radiant can look terrible on me.


This full-coverage moisturizer is a game-changer for people with skin issues. Plus, it includes collagen, hyaluronic acid, peptides, and an SPF over 50. What more could we ask for?


This moisturizer will give you a glowy and healthy appearance. Truthfully, there is not another product currently on the market that is similar to this. However, Maybelline's Dream Urban Cover foundation may provide you with comparable coverage, along with the SPF 50+ protection that you might be looking for.

Is It Cosmetics the Right Brand for You to Use?

IT skin care

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After looking over these It Cosmetics reviews on various skin care products that It Cosmetics offers, as well as some alternative options, you may have a product or two that you want to introduce into your skin care routine. Remember, many skin care products require time to start working. Don't give up on any after just a day or two, unless you have an allergic reaction to the product!


Do you have any It Cosmetics reviews on products that we did not include in this article? Let us know in a comment!

Featured Photo by: Noah Buscher on Unsplash